Launching soon
PFORMÉ
Pilates · Movement · FormGrip socks and studio clothing for pilates. Designed in London, knitted in Portugal, folded in tissue and sealed by hand. The store is not open yet — this is the range that will be there when it is.
Every order, from day one
It will arrive the way it left.
The packaging is finished and sitting in the studio waiting for stock. Every order will be folded into tissue, sealed with the PF monogram and set into a rigid keepsake box. Nothing heat-sealed in plastic, nothing stuffed with filler.
- Rigid recycled board box, printed not laminated
- Acid-free tissue, monogram seal, no plastic
- A handwritten card in every first order
- Free UK delivery over £60 and 30-day returns at launch
Where it started
The Studio Grip Sock.
It began as a sample made for one studio in Hackney, because nothing on the market gripped where the foot actually presses. Four rounds of prototypes and a year of wear-testing later, it is the piece the rest of the range was built around.
A knitted arch band holds the midfoot without pinching. The toe seam is flat, closed by hand, so there is no ridge to feel in footwork. And the grip is printed rather than moulded, which means it flexes with the foot instead of fighting it.
£18 at launch · See the sockThe first drop
Quietly, the essentials.
How we make it
Three things we will not compromise.
01
Grip that follows the foot
Our silicone is printed in five zones mapped to where the foot loads on a carriage — ball, outer edge, heel. Not a full sole, which stiffens, and not a scatter of dots, which slides.
02
Knitted, not cut and sewn
Every sock is knitted whole in a small mill outside Porto, with a flat toe seam closed by hand. It costs more per pair and it is the reason there is no ridge across your toes.
03
A palette that stays put
Bone, oat, almond, clay, sand, ink. Six colours, held for good, so a pair bought at launch still sits beside a pair bought two years from now.
Not open yet
Opening the doors soon.
The first run is on the knitting machines and the boxes are printed. If you teach, run a studio, or simply want to know when we open, write to us — a person reads every one.
Get in touch